The Sin of Auto-Exchange

Posted on Sep 01 2006 | Tagged as: General |

I'll be brief about 'why it's a sin,' and then I'll review what might be auto-surfers' main excuse for doing it.

In case you don't know, the auto-exchange is the practice by which some webmasters agree to set their browsers to 'auto-surf' a group of sites while adding their own sites to that group.

It's 'sinful' because none of those webmasters have to be anywhere near the computer while surfing (except maybe once every 10-15 minutes to close any server-clogging pop-ups). That, and the amount-of-time one's site is usually shown to an auto-surfer is about 30 seconds (give or take), not usually long enough to begin-and-end any transactions.

Auto-surfers usually excuse that with the "well, I'm jus' tryin' ta' build up my hit counter." Well, that's great if you just want a higher-position on the search-engines for your specialized keywords; but I'd rather get my positions through traffic that is honestly present from click-in to click-off … plus, you never know when those hyper-intelligent, ultra-sexy SE-administrators will write a program to eliminate sinfully-begotten hit-counts.

If I'm somehow wrong above, you would do yourself a great service to tell me why below.

Steering ‘Side Traffic’ into the Main

Posted on Sep 01 2006 | Tagged as: Method |

In a word, AdsVert. But 'a word' doesn't cover AdsVert's usage.

Because you see, lots of traffic-exchanges (in order to keep everything automated and super-slick) won't 'accept' pages if they're "run through the AdsVert system" (AdsVert-ed). That's because AdsVert-ing a link adds a random set of links (an AdsVert-bar) to it.

But it's possible to place the AdsVert-bar script on the pages you edit personally (and all the links on the AdsVert-bar open in new windows, so you're spared the ethical 'won't this steal some viewers?'-dilemma).

So what's the plan? (How is this 'Steering "Side Traffic" into the Main'?) I'll tell you:
          First, I'm sure you know (or at least infer from the title) that I consider traffic from traffic-exchanges to be "side traffic" … a web-master using a traffic-exchange is like a mayor driving around in other cities in exchange for having other mayors drive around in his city. "The Main" is the path of traffic that wants to go to the site you sponsor … like visitors going to an 'attraction' in the mayor's city, rather than going to 'the mayor's money' in the mayor's city.
          For each time you show an AdsVert-bar (per machine, per day), you receive three displays on other members' AdsVert-display earners. If you personally edit any of the pages for which you earn 'side traffic'; pop an AdsVert-script into them, and exchange the glances of traffic-mongers (who don't really care what you're selling) for up to three-times the examinations of potential clientele (who visit BECAUSE they care what you're selling)!

Discerning from The Donald’s Wisdom

Posted on Aug 19 2006 | Tagged as: General |

In the first paragraph of his The Art of the Deal (quoted in the Foreword of his How to Get Rich), Donald Trump says, "I don't do it for the money."

Of course, we all know that he does it with the money–the money's something like the breathing-air of the deal–but "money" is not the goal, it's the tool with which one reaches one's goal.

That's money in the finance-business; it's like traffic in the media-business … it doesn't do any good by itself, but the business isn't going to happen without it.

I don't do it to be seen. Maybe that's a problem; but I don't think so. I do it because that is what seems to be Our Father's command: "Fill the Earth and subdue it; be fruitful and multiply."

I cannot be sure if that's the actual command
 (somehow) or if it's more a translation of Industrious
Man's instictual desire to 'remake the world in his
 own image,' but 'fruitful multiplication in a full, subdued
world' is my general goal.

People want to pattern-themselves after the successful. The more-complete the patterning, the more-prepared people will be to receive success. You could say that's one of the lessons of your Bible (whichever one you hold Holy).

In my bible, the man who deserved the most (by divine right, being of The Line of David and thus deserving all the riches that could be brought to him) received the worst (death by-submission and -crucifixion) in order to earn the subduction of the world. His Word bears fruit in our 'souls,' inspiring us to multiply that fruit by communicating his Word.

If you want to subdue the world as much as He did (gaining the Worship of many around the world), that is the pain which you must go through. But rather than bearing death in order to gain subduction of the entire world, most bear responsibility in order to gain the subduction of their little piece of the world. (Like Moses, David, Israel, etc.)

The main lesson here? Don't claim the power of another person unless you can scare them out of claiming it. Great wealth (a high, true hit-count) is a tool that can be used to do that, but is only a 'goal' when acquiring the tools to meet a true 'goal.'

How Television-Broadcasters Make Money

Posted on Aug 10 2006 | Tagged as: Method |

This can apply to all network-management (somehow), but it’s especially meant for surf-exchange administration.

Television, as much as most of us watch it ‘for fun,’ is a beast fed by advertising-dollars (unless we’re talkin` about PBS, which is run on donation-dollars). And though you do ‘pay’ for cable-television, most of what you pay is for the cable-tech.s who bring it to you.

The network-exec.s though, they don’t care how any of their programs make you “feel,” so long as you find the programming worthy of your time sitting there—whence you might also see some of the providers’ advertisments (just before and after your trips to the kitchen or the john).

In order to make their programming ‘worthy,’ they invest a portion of the advertising-dollars in programming that entertains/informs/sedates/comforts you.

In effect, a television-network-company builds its name upon the wisdom of this investment. And advertisers pay the company to associate the names of their services and products with the name built by the company.

But the name must be built first, and should not be allowed to “sell itself out”—trading the informing/entertaining/sedating/comforting for the dollars of mindless/boring/over-exciting/bothering advertisers.

So they retain more-total control over a large percentage of their media, allowing advertisers to purchase the small remaining percentage (hence the term “station-break,” disavowing responsibility for the content therein).

Surf-exchange admin. would be well-advised to follow their example—devoting a majority of each user’s surf-sequence to pages you surf for fun (adding to that list any user-submitted pages you deem worthy).

That way, not only will people join your exchanges to “boost their hit-counters,” but they’ll also join because the like your style!